SEO News

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  1. ModCloth Converts Customers into Brand Evangelists with YouTube

    With Susan directing the creative aspect of the firm and Eric responsible for business operations, ModCloth specializes in independent women’s fashion and décor, having achieved near cult status to a devoted, 18-34 female audience – a demographic...

  2. SOPA Explained: Why It’s Bad for the Web & How to #StopSOPA

    SOPA’s predecessor COICA would have allowed the Justice Department to seize domain names and order credit card and banks with U.S.operations to cease doing business with the accused sites immediately.

  3. Facebook Acquires Gowalla, Tests Negative Feedback Feature, Expands in NYC

    Facebook will acquire privately held social networking firm Gowalla for an undisclosed sum in a bid to improve its location-based networking operations. Once the sale is completed, Gowalla, based in Austin, Texas, will begin to shut down its...

  4. Asia Search Update: Yahoo Algo Transition Goes to India, Google Eyes Southeast Asia

    Although Google Analytics is the most popular web analytics tool for online marketers worldwide, not so in Mainland China, Michael Xu, senior VP of business operations at Gridsum and co-chairman for SEMPO Greater China said.

  5. SEMPO New Board of Directors Brings Worldwide Focus

    Dave Fall, SVP Product and Operations, Clickable, Inc.was elected vice president. Margaret Willette, Search Marketing Manager, Intuit, was elected treasurer. The Board of Directors of the Search Engine Marketing Professional Organization (SEMPO...

  6. Pew Internet Project Describes the State of Online News as Moving Target

    How much journalistic potential exists in alternative new media operations? The session will be moderated by Mark Jackson, SEW Expert John Shehata, Director of SEO Allison Fabella, SEO and Lisa Buyer, President Brent Payne, SEO Director...

  7. SEMPO Names New Board of Directors

    Dave Fall - SVP Product and Operations, Clickable, Inc. Margaret Willette - Search Marketing Manager, Intuit One of our own makes the cut. Congratulations to our very own Mike Grehan who has been named to the 2010-2012 SEMPO Board of Directors.