SEO News

Operational Level

  1. Landing Page Optimization -- Insource or Outsource?

    The initially low experience level of in-house staff can produce suboptimal results and cost you in terms of lost revenues. Your improved landing page may become operational some months later than it otherwise might have.

  2. Yahoo Steps Up Click Fraud Efforts

    Yahoo has announced several steps it has taken to beef up its click fraud detection and prevention efforts today, including an executive-level appointment focusing on marketplace quality and publicly disclosing for the first time the portion of...