I need open heart surgery. Is open heart surgery going to fix either of these issues? Doctor says “OK, let’s schedule the surgery now. And too many PPC agencies say “OK, let’s open an AdWords account.
Some content (how to bandage a wound) needs only to be "good enough", where other content (how to perform open heart surgery) must be very precise. How can traditional information industry companies survive in the world of free web content?
Thirty-six hours later, just prior to emergency, triple-bypass, open-heart surgery, my doctor told me that had I had a stroke at any time while waiting for the operation, the chances were great that I would not have survived.
