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  1. What Does Google's Link Schemes Update Mean for Guest Posting?

    Forum spam Google and Matt Cutts are notorious for leaving these things open-ended, which makes sense – they have to change their mind (and their algorithms) often. Digital marketers live and die by Google's link schemes guidelines.

  2. Top 5 Micro-Conversions You Should Measure

    Visitors Who Create a Forum Account In their analytics demo, they choose to apply a value of $3 for each user that creates a forum account when tracking this goal. Most free or open-source software organizations cover costs by soliciting donations...

  3. Taobao SEO: A Guide to One of the World's Largest Consumer Marketplaces

    Blog comments, forum posts It's open to non-Chinese people so anyone can do it. There are many different answers to this question – from fully optimizing campaigns on Baidu, Google China and the many social networks in China – but one that always...

  4. Integrated Marketing Checklist: Tying Together Your Promotion Across Platforms

    It might be a forum or a community, but it's a place where you can get your promotion right in front of a sure-to-be-shopping-for-your-product demographic. Send a follow-up blast within 4-6 days to anyone who didn’t open the first blast.

  5. SOPA Explained: Why It’s Bad for the Web & How to #StopSOPA

    This could happen when something might have been copied pursuant to fair use, or by the actions of someone providing user generated content (for example, in a comment on a blog, a post on a forum, a video that includes part or all of a copyrighted...