Local Online Advertising Does Best on Local Media Sites Posted by Nathania Johnson Aug 20, 2008 When it comes to local advertising, the best conversions come from local media sites, such as newspaper and tv station sites, according to a new report...
When it comes to local advertising, the best conversions come from local media sites, such as newspaper and tv station sites, according to a new report from the Online Publishers Association (OPA). Portal: 37%
local online content consumers were...
The OPA attributes the shift to several factors, including an increase in the volume of content online, the transition of traditionally offline media activities to the Web, and continued broadband adoption.
About a week ago, the The Online Poetry Archive (OPA) debuted in the UK and is now accessible on the web. Sections for teachers, students and a children's archive are also part of the OPA. Btw, this post about the OPA came after I was planning to...
Share Of Surfing Time On Search Still Healthy - OPA: Consumers Spent More Time On Content, Less On Search, In June from MediaPost alerts us to the fact that the Online Publishers Association's Internet Activity Index had the search category with...
OPA: Consumers Spent More Time On Content, Less On Search, In June from MediaPost
alerts us to the fact that the Online Publishers Association's Internet Activity Index had the search category with
the "biggest loss" of all surfing categories.
Share Of Surfing Time On Search Still Healthy - OPA: Consumers Spent More Time On Content, Less On Search, In June from MediaPost alerts us to the fact that the Online Publishers Association's Internet Activity Index had the search category with...
OPA: Consumers Spent More Time On Content, Less On Search, In June. Fundamentally, BlogPulse is a search engine focused on more than 14 million identified blogs. You can search by topic, blogger name, title or other keywords, or use the advanced...
This news release from the OPA has more info including details about the study's methodology. This isn't a search item but I think it might be of interest to some of you. The Online Publishers Association and the Media Management Center at...
The Internet is the first choice of media for adults 18 to 54—more than TV—according to a 2004 OPA study Search marketing is still "stand-alone," existing largely outside of the traditional marketing mix, but this must change, to address the needs...
The full text of the OPA report is available. It's advertising week in New York and a couple of studies are available that might be of interest to some of you. First, Yahoo and OMD have released the results of an Internet Deprivation Study.
Information Brokers Settle FTC Charges Press Release, Federal Trade Commission, 8 March 2002 http://www.ftc.gov/opa/2002/03/pretextingsettlements.htm Chairman Details Progress Made in Implementing The Federal Trade Commission's New Privacy Agenda...
According to OPA, it includes gift certificates, pinups, personal ads, and diet advice. Ask the Library of Congress SearchDay, Aug.http://searchenginewatch.com/searchday/02/sd0815-aska.html Some of the world's best 'search engines' work at the U.S.
FTC Staff Issues Guidelines on Internet Advertising FTC, May 3, 2002 http://www.ftc.gov/opa/2000/05/dotcom.htm The action came in response to a deceptive advertising complaint made last year by watchdog group Commercial Alert.
FTC Halts Internet Highjacking Scam FTC Press Release, Sept.http://www.ftc.gov/opa/1999/9909/atariz.htm THE SEARCH ENGINE UPDATE October 4, 1999 - Number 62 By Danny Sullivan Editor, Search Engine Watch http://searchenginewatch.com/
FTC Halts Internet Highjacking Scam FTC Press Release, Sept.http://www.ftc.gov/opa/1999/9909/atariz.htm In September, the US Federal Trade Commission made a landmark move in establishing some jurisdiction over search engine results.
FTC Halts Internet Highjacking Scam FTC Press Release, Sept.http://www.ftc.gov/opa/1999/9909/atariz.htm THE SEARCH ENGINE REPORT October 4, 1999 - Number 35 By Danny Sullivan Editor, Search Engine Watch http://searchenginewatch.com/
FTC Halts Internet Highjacking Scam FTC Press Release, Sept.http://www.ftc.gov/opa/1999/9909/atariz.htm THE SEARCH ENGINE REPORT October 4, 1999 - Number 35 By Danny Sullivan Editor, Search Engine Watch http://searchenginewatch.com/
FTC Halts Internet Highjacking Scam FTC Press Release, Sept.http://www.ftc.gov/opa/1999/9909/atariz.htm There's a new sheriff in town, with the initials FTC. In September, the US Federal Trade Commission made a landmark move in establishing some...