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  1. US bilateral margin rules: a hit parade of horrors

    Variation margin, by contrast, can be re-hypothecated - with one big exception for mutual funds subject to the Investment Company Act of 1940. Rules requiring margin to be exchanged on non-cleared swaps have been in the works for three years and...

  2. Financial entity definition worries US utilities

    We don't know what a ‘financial entity’ is, and the commission has steadfastly declined to define that term," says David Perlman, a Washington, DC-based partner with law firm Bracewell a provision designed to lighten the burden on energy firms...

  3. 5 Questions to Consider When Thinking About Bidding on Brand Terms

    This tends to be more the exception than the rule for most companies, however. The practice of bidding on your own brand terms is a topic that has two divided camps among search marketers. Bidding on your brand terms can provide a lot of benefits...

  4. Mastering the PPC Challenge: A Beginner’s Guide [#CZLSF]

    All of these segments can have their bids adjusted (with the exception of tablets in AdWords), which allows advertisers to get their message out at the most opportune time and place. In between live tweeting from the event, posting pics, and...

  5. 8 Free Must-Attend Networking Events at ClickZ Live San Francisco

    This is one of the reasons ClickZ Live places such an emphasis on networking and the San Francisco event right around the corner is no exception. The promise of a great digital marketing event is not just learning, but also networking with peers...

  6. 5 Takeaways From the World Cup for Global Search Marketers

    Not only is it their home turf, but we all know that Google will favor a local over a multinational (paid search is probably the only exception to that theory). If you're reading this, then it's highly unlikely that you avoided hearing about the...

  7. Blog SEO Quiz – Test Your Blog Optimization Knowledge

    Blog optimization is no exception. The search and social media industries are inundated with many myths, misconceptions, and mistaken beliefs. For example, since blog software was first invented, I have heard many search engine optimization (SEO...