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  1. Can You Build Buzz Like Brands Advertising in the Super Bowl?

    Have brands been doing any paid promotion around their pre-release, such as YouTube promoted videos, or paid search? It's ad season for brands as the Super Bowl is less than one week away. This is the time when the ad world is paying close...

  2. Organic Search Noticeably Absent From Google Analytics 2013 Summit

    Google Analytics In-Product Help Videos In-product help videos are now available throughout the GA interface, available to explain, expand and guide users through proper implementation and reporting. Display: The display-ad content and campaigns...

  3. AOL Climbs into 2nd Place in Online Video Content Ranking with 71 Million Viewers

    In August 2013, 188.5 million Americans watched 46.7 billion online content videos, while the number of video ad views totaled 22.8 billion, according to comScore Video Metrix. Internet users watched 37.7 billion online content videos, while video...

  4. 10 Google Analytics Custom Events That Track the Untrackable

    Label: An optional value, labels let you associate data with custom events (e.g.names of videos, URLs of clicked links, user-provided values such as ZIP codes, etc. Embedding videos on your website can be great for engagement, but it could also be...