According to data from comScore Media Metrix Multi-Platform, 28 percent of all premium TV digital video content is currently being accessed via smartphones and tablets. Digital video ads are about 30 to 40 percent more likely to reach Under 35-year...
According to comScore Video Metrix, Google sites had nearly 2 billion video ads viewed in December 2012. This ability to run the option play has enabled Google sites, driven primarily by YouTube.com, to become the leading video ad property.
Earlier this week, the comScore Video Metrix service released data showing that 182 million U.S. Powered by YouTube, VEVO became the most visited US web network in the Entertainment-Music category in its first month of existence with 35.4 million...
According to comScore’s Video Metrix for August 2012, YouTube's parent company, Google, and AOL are the two largest video content properties by number of video streams per month, which means this deal brings together the two largest video...
Online Video Rankings for July 2012, which comScore Media Metrix announced on Friday. By comparison, the July 2012 YouTube partner data from comScore Video Metrix revealed that video music channel VEVO drew 43.9 million viewers, while gaming...
Over the past five months, Google sites, driven primarily by YouTube, and the BrightRoll Video Network have both leapfrogged past Hulu and Adap.tv to become the top U.S.video ad properties ranked by video ads viewed, according to comScore Video...
With a global audience of 917 million monthly unique visitors, Unruly had a worldwide reach of 62.1 percent in April 2012, according to comScore, Media Metrix. She looks at the rise of the social video ad from 2006 to 2012 and notes that videos...
GJ: When comScore Video Metrix looks at video ads, it includes streaming-video advertising only and doesn’t include other types of video monetization. GJ: Americans viewed 7.2 billion video ads in November, with Hulu generating the highest number...
I’ve read the latest press release from “comScore Video Metrix, which says that 180 million U.S. Americans viewed more than 5.6 billion video ads in August, with Hulu generating the highest number of video ad impressions at 996 million.
According to comScore Video Metrix, almost 1.2 billion unique viewers worldwide watched more than 137.5 billion videos in April 2011. So, in the Chinese market, the #1 video property is Youku, the #2 is Tudou, and the #3 is 56.com, according to...
ComScore Video Metrix released data Friday showing that 178 million U.S. According to comScore Video Metrix, YouTube.com represents more than 99 percent of the video viewing at Google Sites. ComScore Video Metrix also offers international coverage...
AOL Video Ranked #2 Most-Trafficked Online Video Platform by comScore Video Metrix by Greg Jarboe ComScore Video Metrix has just released the March 2011 U.S. Google saw some small gains for the first time since September, according to comScore's...
In other news, comScore Video Metrix also reported that Americans viewed 4.3 billion video ads in March, with Hulu generating the highest number of video ad impressions at more than 1.2 billion. ComScore Video Metrix has just released the March...
ComScore Video Metrix has just released data showing that 170 million U.S. After Ad Changes, Yahoo Media Unit Gets a Management Shakeup - All Things Digital February 2011: Top Online Video Sites in U.S.
A few days later, comScore Video Metrix reported that 171.2 million unique viewers in the U.S.had watched online video content that month. Some early results are in on YouTube TrueView video ads, the cost-per-view skippable ad model launched back...
Yahoo Video Becomes #2 Video Site -- Just Before Being Shuttered by Greg Jarboe comScore Video Metrix reported that Google Sites, driven primarily by video viewing at YouTube.com, ranked as the top online video content property in November 2010...
He says, "In the primer, look for Greg to offer some new statistical data from the comScore Video Metrix 2.0, which examined unique video viewers, viewing sessions, minutes per viewer, and more. He'll also share tips on how to be successful...
Travel and recreation were significant contributors to the prevailing online trends in June," said Jeff Hackett, senior vice president of comScore Media Metrix. Google sites remained the most visited in the U.S.during the month of June but Yahoo...
WPP Digital has acquired a stake in Ace Metrix, a provider of real time television advertising analytics, in a move to provide marketers with fast access to in-market television advertising performance metrics and insights.
Confirming the trend, comScore's Ad Metrix released data showing that American internet users were served a record 1.1 trillion display ads (including static and rich media ads but excluding video ads, house ads and very small ads below 2,500...
