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  1. As Digital Ad Effectiveness Measurement Improves, Are Branding Ad Dollars Ready to Follow?

    That said, as digital becomes increasingly effective at demonstrating quantifiable results and as video ad inventory grows, we're witnessing a clear paradigm shift that is putting it in the same conversation as TV.

  2. Google News Snippets, YouTube Embedded Videos Face Legal Challenges in Germany

    Germany is also in the midst of a battle regarding the use of embedded video on websites. Because an embedded video is simply a link to content on another site, there is no copyright infringement. And again, it's also worth noting that anyone who...

  3. How to Use a Military Concept to Manage SEO in a Data-Scarcity Reality

    Your company sells video supplies and one of your target keywords is the term "video splitters. By your estimation, the term "video splitters" accounted for about 10 percent of your total organic traffic and the page it ranks for has been getting...

  4. Is Google Sucking the Life Out of Your Identity? Are They Alone?

    Soldiers and family members can video-chat, companies can collaborate and experts can render much needed assistance, all without geographic constraints. Put that together with the network of acquaintances and inter-entity relationships connected to...

  5. How to Create Compelling Content Based on Learning Styles

    Video Video Verbal is clearly quite difficult online and content would generally have to be created in line with those examples above in Aural. Their solitary nature however makes them a fairly prevalent group online and often voracious consumers...

  6. 6 Billion Hours of Video Watched on YouTube Each Month

    As Kyncl said, "This acquisition gives DreamWorks an opportunity to align itself with Brian Robbins' powerful, next-generation, online video powerhouse. YouTube recently announced that the video-sharing website created in 2005 is now was getting...