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  1. Last-Minute SEO - Here Come the Holidays!

    The second largest in the world. In fact, your organic search showing up with a paid ad can indicate to users YOU are the authority, resulting in higher click-through rates. Website visibility is basically anything you do to bring your site to the...

  2. The Evolution of Audience Targeting: 3 Opportunities for Marketers

    Recent figures released by the United Nations revealed that the world will have nearly 3 billion Internet users by the end of 2014. Facebook targeting in particular has become much more sophisticated over the last year with the introduction of...

  3. YouTube to Censor Search Results From Artists Who Rebuff New Streaming Music Service

    If this turns out to be true, users searching for music on YouTube, the world's second largest search engine, may not find content from their some of their favorite independent artists. Within search results, information tied to verified online...

  4. Nuances of Spanish Language Search Marketing

    Argentina Web users are more likely to view online video content. Overall, 10 major Spanish dialects are spoken in the world. Placing the tag on the site will allow users to view content in their language of preference.

  5. What is SEM? Depends on Who You Ask

    Bing appears to view SEM as paid search as demonstrated on the landing page below, where "search marketing" links directly to a page to get users started on Bing Ads. SEM is all about helping users of search engines find your website.