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  1. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Google search manipulation starves some websites of traffic – PCWorldHarvard Business School associate professor Ben Edelman, who is a paid Microsoft consultant, puts out another anti-Google study, this time on flight search, and reports an "85...

  2. 3 Essential Mobile Ad Extensions to Get More Clicks from Mobile Devices

    Enhanced Campaigns are a game changer because they make it much easier for small, local businesses to get ROI from mobile search ads – these are the types of businesses that stand to gain the most from mobile search, but (due to time and budget...

  3. PR & SEOs Listen Up! HitTail is Back to Make You Panda Proof

    Setting to work, Walling's team cleared up the 28 or so bugs that had crept into the system, hired a database administrator and moved the entire software as a service (SaaS) to the cloud. They understand that search traffic is out there, but beyond...

  4. Google April Fools' Day Pranks 2012: 8-Bit Maps, Chrome Multitask Mode & More!

    The Toilet Internet Service Provider (TiSP) project was a self-installed, ad-supported online service that was offered entirely free to any consumer with a WiFi-capable PC and a toilet connected to a local municipal sewage system.

  5. YouTube TrueView Ads Pump Up Search Traffic, Conversions for TRX

    When TRX recently introduced a new product – the TRX Rip Trainer – Packowski mounted a YouTube TrueView in-search and in-display video ad campaign that was the “most successful video campaign I’ve done in years in terms of cost-effective conversions.

  6. SearchIgnite DSP Makes Display Advertising More Like Paid Search

    For example, direct site buys of display advertising on specific sites is managed by one system, whereas biddable media buys on ad networks and exchanges are managed by another. Furthermore this data is combined with SEO and paid search attribution...