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  1. Google Reveals What New & Expectant Parents Search For

    With both Mother's Day and Father's Day approaching, Jordan Rost, Brad Johnsmeyer, and Allison Mooney of Google looked at Google search trends, YouTube search trends, and Google Consumer Surveys to see what was top of mind for new and expecting...

  2. SEO, Demand Generation & Content Marketing: 5 Takeaways From Joe Pulizzi

    You can build what looks like a persona through social chatter and surveys and all kinds of other listing tools. There was a time when saying the same thing a little better than the last person was enough to build authority online.

  3. Link Building With a Healthy Dose of Marketing: 8 Ways to Solve Problems for Free

    Not only are surveys routinely linked to, but they offer branding opportunities and place your company as a thought leader within your industry. An intelligent way to leverage this for links, social shares, and online visibility is to turn this...

  4. Google Showcases Back-to-School Shopping Trends and Ecommerce Opportunity

    Google combined search trends with surveys to showcase 2013 back-to-school shopping behavior online. This year, Google said it was seeing the earliest back-to-school shopping season on record, and cited that the “ability to research online at any...

  5. What on Earth is a Nexialist and Why Are They So Good at Link Building?

    Online News Rooms Grow Up, Go Social, Get Optimized Lisa Buyer says that while most brands report having an online newsroom as part of the company website, only 14 percent of press releases were optimized for search and recent surveys indicate...