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  1. Secret Sauce LoMo Tips for More PPC Sales

    Paid search marketers can gain a ton of insight from GMB to inform PPC targeting strategy on AdWords, particularly for mobile campaigns. An optimized local strategy aligns with storefronts, hours, inventory, and similar store metrics for mobile...

  2. Native Advertising for Small Business: The Missing Link?

    Such a strategy is crucial, as MarketingProfs explains, because content marketers with a documented strategy are eight times more likely — 60 percent versus 7 percent — to rate themselves as being effective content marketers than those without a...

  3. Last-Minute SEO - Here Come the Holidays!

    Suddenly you realize you just missed your holiday window and there is no time to fully implement a proper SEO strategy. NOTE: This is actually a strategy employed by large companies like Amazon. You will definitely reap some results from this...

  4. How FREE Website Call Conversion Tracking From Google Will Benefit You

    Other than using your own keyword data and analytics, another strategy to find profitable keywords is to spy on your competition. Use this strategy to uncover profitable keywords if you are a new advertiser or if you haven’t collected enough Web or...