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Online Stores Retailers

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  1. Mobile, the Ultimate Shopping Assistant, Says Google

    Customers, too, are already thinking about what they’re going to buy their loved ones and they’re turning to online retail stores to do so. The fall leaves are yet to turn orange and yellow, but the red and green Christmas decorations are already...

  2. Drive Your Clicks In-Store With Local Inventory Ads

    This new information is pulled from an in-store inventory feed, making these ads perfect for businesses with physical stores. The merchant feed should be uploaded a minimum of every 30 days (although most retailers will do this more often), the...

  3. 49% of U.K. Consumers Use Organic Search to Find Online Retailers [Study]

    But what retailers may not realize is that much of the personalization that’s happening today in stores is facilitated by the shopper using his or her mobile device in addition to online search to help them make a decision while at the store itself.

  4. Why Retailers Should Start Their Pay-Per-Click Christmas Campaigns Now

    It is also worth considering adapting ads to target other demographics, as varied groups of people visit online stores when they are purchasing gifts for other people. Data from competitive intelligence service Adthena shows customers start...

  5. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    Localize URL structure (e.g.http://stores.jcpenney.com/ca/pasorobles/clothing-stores-pasorobles-ca-2755.html) Sports Authority | Sporting Goods Stores San Diego") Automating Local SEO for Better Performance found that automating these above items...

  6. Mobile, Google, Ratings & Reviews Gained Influence with 2013 Holiday Shoppers [Study]

    Coupons: Shoppers in physical stores redeemed many coupons using a mobile device. Email marketing: Sixty-six percent of those surveyed said they make purchases or take advantage of promotions they receive from stores via email.

  7. Black Friday Readiness With Search in Mind: Is Your Business Ready?

    The climbing popularity of consumer showrooming – checking prices and product information while shopping in stores, not to be mistaken with retail showrooming – the showcasing of products with the intent to drive online purchase, has been said to...

  8. Ecommerce Title Tags: Top 5 Ways to Increase Clicks

    For example, not all stores sell furniture online, or if they do, the delivery or shipping costs are prohibitively expensive. Savvy retailers add this offer to their title tags to increase CTR. Many consumers are loathe to buy shoes online because...