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  1. Is Google Sucking the Life Out of Your Identity? Are They Alone?

    Since the function of an identity provider under the auspices of NSTIC (National Strategy For Trusted Identities In Cyberspace) is curiously unfettered by such niceties as any sort of regulation, Google can now store essentially any and all data...

  2. Google April Fools' Pranks 2013: YouTube Closing, Google Nose, Gmail Blue & More!

    Printer paper - The freshness of a new start, or an office supply store Make sure to check back in 2023 when YouTube returns online and you'll see the "Best Video" winner … and nothing else. Much like in 2012, the April Fools' Day pranks arrived...

  3. Visual Storytelling: The Key Weapon to Content Marketing

    If you are an organic clothing store, for example, you can create boards for other organic-related assets, healthy living, sustainability, recycling and other items that might relate to your values. If you’re already producing video as part of your...

  4. Top 10 High Impact Google AdWords Innovations to Watch Now

    Some examples of “reminders” would be a sales event, a store opening, application deadlines, or even happy hour specials at a local pub. Searchers can become more interactive with ads by watching video, getting coupons, or downloading apps with one...

  5. Search Marketing & the Fine Art of Nexting

    While the items for sale may be guns and tasers and pepper spray, the experience is still shopping at an online store. The design is clunky and amateurish, the background graphic looks like something that would fit on a cardboard supply store, and...

  6. YouTube TrueView Ads a Recipe for Success for BBQGuys

    When ShoppersChoice started out in 1998, it was one mom-and-pop store in Baton Rouge selling barbecues locally. By keeping costs low, the team has been able to purchase relevant, generic video keywords, which has raised brand awareness and...