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  1. 13 Twitter PR Secrets to Report News, Gain Publicity, & Build Relationships

    A 2013 TekGroup online newsroom survey reports a 45 percent increase of journalists flocking to Twitter with the intentions to follow company news announcements and track follow developing trends. Create a Twitter account specifically for news and...

  2. 6 Reasons the Website (vs. Social Media) Should Be the Ultimate Destination for the Brand

    As Andy Beal, CEO of Trackur and recognized online reputation consultant recently stated at Pubcon New Orleans; "Leave no social media profile vacant". Activity varies, according to the primary objective of the user according to findings shared by...

  3. Google, Twitter, LinkedIn Earn Top Ratings on Data Privacy

    report, the online activist group lauded a number of major companies for their efforts to help preserve user privacy and report to the public the extent of their cooperation with government groups. The Electronic Frontier Foundation (EFF) is...

  4. Guy Kawasaki Talks Content Marketing, Social & Google+

    Another reason for us to give Google+ more attention is the time that many of the major online influencers give it. Online, you'll see him replying to comments and sharing content. This is the result of many things including marketing automation...

  5. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Percent of Time Spent Online is on Social Networking – Experian Marketing ServicesIf Internet usage were a clock, it'd look like this in the U.S. Google search manipulation starves some websites of traffic – PCWorldHarvard Business School associate...

  6. Inside the SES New York 2013 Expo Hall: Networking, Pinball & Swag

    With flagship tools like PowerListing, clients can manage and self-publish instantly thereby controlling how their business information, offers, and photos appear online. At SES New York, networking was a major priority for most of the attendees.

  7. Combining Content Marketing, Conferences & Viral Content In 3 Simple Steps

    Holistic content marketing strategies are important across all online marketing disciplines. Steps to Building an Integrated Online Marketing Campaign Promote your content via competitions, surveys, giveaways well in advance of the show to build...

  8. Search Marketing Integration Starts With Your Sales Team

    If the sales rep is promoting, and even contributing to the brands online presence, this should fuel new followers and widen your social reach. You might even encourage them to attend local meet-up groups or other networking events which they can...