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  1. 10 New Media Trends Shaping the Lives of Modern Consumers @ClickZLive #CZLNY

    The most valuable thing you have is your connections, your network," Zuckerberg said. The new ClickZ Live conference series kicked off in New York this morning with a keynote from Randi Zuckerberg, chief executive of Zuckerberg Media and former...

  2. How Personalizing Websites With Dynamic Content Increases Engagement

    You can maximize engagement, brand preference, loyalty, and sales by delivering highly personalized experiences that customize your site to each visitor based on current and past behaviors (clicks, searches, views, etc.as well as additional...

  3. Conquering Content Marketing, Step 2: The Content (and Plot) Develops

    The PR crisis was sending surges of traffic to their website; Mike and his team were now playing triage nurse to their small network of underpowered web servers. Over the next few weeks, Lisa supervised the shoot, negotiated ad buys on the sites...

  4. SEO in 2014: How to Prepare for Google's 2014 Algorithm Updates

    Today, diversification is a major trend: depending on who you're targeting, it's no longer enough to be active on a single network. Does our social media marketing strategy stimulate the level of social signals required to achieve our goals?

  5. Could Bing Ever Overtake Google in Search?

    Bing users may be more likely to actually like their search results because the results are biased towards their own social media activities and friends' activities online. Microsoft has a real opportunity to influence searcher behavior and Bing...

  6. Ad & Marketing Execs See Facebook, LinkedIn, Google+ Investments Increasing [Survey]

    Every social media network has its place within the whole scheme of your marketing plan, so each will have an individual purpose to your goal. Being a part of Google’s social network has bigger implications to search and being visible online.