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  1. Reflecting on a Successful ClickZ Live New York & A Fond Farewell to Mike Grehan

    All seemed to enjoy the opportunity to interact and network with key industry experts. Andy Beal, author of the book Repped, was another featured keynote speaker, inspiring attendees to really think about their online activities in order to manage...

  2. Facebook Update Targets News Feed Spam: Posts 'Explicitly' Asking for Likes, Comments, Shares

    Now the social network is planning to crack down on these calls to action, calling the practice "like-baiting. While Facebook says it is responding to user requests, the fact is that now if businesses want exposure on the social network, they are...

  3. Influence the Influencers: The Magic of Co-Created Social Content

    Grow your influencer network before you need them. The biggest barrier to effective content marketing is just cutting through all of the noise online. This was the topic of a ClickZ Live New York session last week featuring Lee Odden, CEO of...

  4. 10 New Media Trends Shaping the Lives of Modern Consumers @ClickZLive #CZLNY

    The most valuable thing you have is your connections, your network," Zuckerberg said. She also created Dotcomplicated.co – an online community and newsletter to help families keep digital at bay and has also authored a book ("Dot Complicated...

  5. The Evolution of Guest Blogging: Where Does it Stand in 2014 and Beyond?

    Contact contributors in your network to learn more about their experience, and ask for a recommendation. Guest post in a variety of online venues. By getting out and speaking, writing, guest posting, and even having an active social media presence...

  6. How Personalizing Websites With Dynamic Content Increases Engagement

    You can maximize engagement, brand preference, loyalty, and sales by delivering highly personalized experiences that customize your site to each visitor based on current and past behaviors (clicks, searches, views, etc.as well as additional...

  7. Conquering Content Marketing, Step 2: The Content (and Plot) Develops

    The PR crisis was sending surges of traffic to their website; Mike and his team were now playing triage nurse to their small network of underpowered web servers. Help them without expecting anything in return: Look for consumers who are having...

  8. Top Online Retailers Favor Facebook for Traffic and Sales [Study]

    What it found was a close race in terms of social network adoption amongst Facebook, YouTube, Twitter, Instagram, Pinterest, Google+ and Vine; however, one network shined most in the area of referral traffic and perceived value: Facebook.