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  1. 6 Crucial Link Building Strategies to Drive Quality Traffic

    While the quality of the sites that link to yours is of paramount importance, it is equally important that these sites are relevant to your line of business. However, if the affiliate sites that link to your website contain just copied product...

  2. The Perennial SEO Audit – Creating an Effective Framework for Keeping Your Campaign Running at Peak Performance

    Is there engagement with your brand on social media sites? Inevitably there will be mentions of your site/company online where the link back to your site may be missing or incorrect. While the direct impact on SEO is very low, these metrics are...

  3. Court Rules Yelp May Demand Money for Adding and Removing Reviews

    Unfortunately, according to defamation attorney Aaron Minc, there is a flip side to this act that shields sites like Yelp from liability. Minc goes on to say, "It's no small secret that many sites use this power to profit and demand payment in...

  4. Last-Minute SEO - Here Come the Holidays!

    Mostly, though, people optimize their sites to Google’s algorithm first, then Bing and that is about it. But then the bad news: your in-house SEO team or online marketing agency tells you it’s too late - maybe they can get some results, but highly...

  5. RetailMeNot Crushed by Panda in Q2, But Partially Recovers

    Among those sites was online coupon giant RetailMeNot.com, which experienced an absolute loss of 33 percent, according to Searchmetrics data. Searchmetrics came out with a report following the announcement to show some sites were experiencing an...

  6. Wikimedia Blames ‘Right to Be Forgotten’ for Missing Links

    And, as of August 6, Wikimedia says the notices affect more than 50 links directing readers to Wikipedia sites. In the wake of the "Right to be Forgotten" ruling in Europe, the Wikimedia Foundation, the non-profit organization that operates online...