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Online Shopping Site Retailers

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  1. Many Web-Only Retailers Fail to Offer Optimized Mobile Experiences [Study]

    This is especially important for web-only retailers, those businesses that sell products primarily online and do not have brick and mortar businesses with physical locations. What it found was that overall, sites did not stack up against the study...

  2. 30% of Ecommerce Site Traffic Came from Mobile in 2013 [Study]

    Online retailers continue to use traditional advertising (online and offline) to drive traffic to their sites, but recent updates in the search engine landscape make it clear that having sites that are well optimized and regularly updated with...

  3. Top Online Retailers Lag in Mobile Experience [Study]

    In its report, The Search Agency gave some best practice tips for online retailers regarding their site format and navigation: With the holiday season fast approaching, and the mobile device playing a big role in the shopping experience, online...

  4. Black Friday Readiness With Search in Mind: Is Your Business Ready?

    The climbing popularity of consumer showrooming – checking prices and product information while shopping in stores, not to be mistaken with retail showrooming – the showcasing of products with the intent to drive online purchase, has been said to...

  5. Summer Prep for a Very Merry PLA Christmas

    But as retailers know all too well, it's never too early start planning for the holidays. Ensure that price and inventory in your feed updates as frequently as they do on your site. Monitor bids and budgets daily to ensure you are online in all key...

  6. Retail Paid Search Competition Heats Up with New Entrants

    Retailers spent more than $2.3 billion on paid search advertising with Google AdWords and the Yahoo Bing Network in 2012, according to AdGooroo data (disclosure: I work there) making retail the most robust category for paid search in terms of ad...

  7. Ecommerce Title Tags: Top 5 Ways to Increase Clicks

    Savvy retailers add this offer to their title tags to increase CTR. Bluefly, a designer discount site, highlights the potential savings of shopping the site, right within the title tag. Though consumers are now used to shopping online, it still isn...

  8. Google Shopping: Product Listing Ad & Feed Optimization Tips & Best Practices [Videos]

    The first reason is that you weren't able to bid on Google shopping previously, which was really frustrating for a lot of retailers, a lot of agencies. A lot of retailers will say that they don't have the money to pay for this channel that used to...