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  1. Make Content Marketing Work: 3 Tips to Activate Your Top Influencers

    Offer them after-hours shopping at your stores, a few free hours of your services, or invite them to a special VIP party. To find and activate the people who are truly passionate about your products, services, or sector, you must monitor the...

  2. Note to FTC: Google Satisfies Information Needs Way More Than Shopping Needs

    This study, Classifying Web Queries by Topic and User Intent discovered that the general search query breakdown for search engines was: percent informational queries.percent navigational queries.percent product queries.percent services queries.

  3. Google April Fools' Day Pranks 2012: 8-Bit Maps, Chrome Multitask Mode & More!

    For Google, April Fools' Day is the annual launch day for a slew of gag products and hoax services you’ll likely never see in real life. She immediately assumed control of the company and its products and services.

  4. Pot (Microsoft) Calls Kettle (Google) Black on Privacy

    This includes personalization services, interactive communications, online shopping and many other types of services, most of which are completely free to you. Those changes, cloaked in language like ‘transparency,’ ‘simplicity,’ and ‘consistency...

  5. Top 5 Trends for Search & Social Media Marketing in 2012

    As social networks are used ever more frequently for aggregating and sharing interests, expect opinions, both positive and negative, about products and services to spread with lightening speed. In 2012, companies will need to proactively scale...