It's time for the release of TMP Directional Marketing & comScore's Annual Local Search Study results. Before we dive into the data, full disclosure: I preside over an interactive division at TMP. Google made significant gains in its share of local...
This is the topic of a recent survey conducted by TMP Directional Marketing. Search Engines Top Source for Local Search Posted by Nathania Johnson Oct 9, 2008 When it comes to conducting a local search, where do people begin their searches?
This is the topic of a recent survey conducted by TMP Directional Marketing. People searching for local businesses online has increased from 26% in 2007 to 30% in 2008.percent of those surveyed find Yellow Pages directories a valuable source for...
According to a study by comScore and TMP Directional Marketing (full disclosure, I'm employed by TMP Directional Marketing), the following types of media are used when consumers are looking for local business information:
Gregg Stewart, senior VP at TMP Directional Marketing It's going to be much easier for consumers to turn on and off features that will associate their searches and online behavior with personally identifiable information.
Search Engines – Major search engines account for about 75 percent of local searches, according to a recent report from comScore and TMP Directional Marketing. Local search, and local online media in general, is one of the hottest topics in the...
Two recent studies from comScore, one commissioned by Yahoo and another by local search agency TMP Directional Marketing, examine the impact that online advertising, including search, have on offline sales.
