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  1. 3 Non-SEO Tips for Small Businesses Scared of Google Penalties

    As usual, such news was met with much debate, fear, and uncertainty. Small businesses are still struggling to find their place in online marketing. Google has been making lots of noise of late, penalizing guest blogging network MyBlogGuest, link...

  2. SEO for Startups & New Businesses: An 11 Step Plan

    Launching a new business is news-worthy, so make the most of the bursty nature of the event to get inbound links to deep pages using good anchor text. If you're a director of online marketing, it's likely you don't have the time to do this.

  3. The Evolution of Guest Blogging: Where Does it Stand in 2014 and Beyond?

    What is the hot news or the biggest trend? Guest post in a variety of online venues. In a recent post that rattled the SEO industry, Google's Matt Cutts, the search engine's chief spam fighter, rallied a call that has many marketers quaking.

  4. Conquering Content Marketing, Step 3: Facing the 'Fans'

    Hand in Hand: Combining Social it turns out many of them were experienced bloggers who understood the ins and outs of online marketing. The company had been going through a PR crisis, created by Lisa's previous boss, Don, who made some online...

  5. How to Dominate the Entire First Page of Google

    Your online reputation can impact virtually every aspect of your digital marketing program from the conversion rate on your pages to your click-through rate in paid search. Regularly syndicating press releases can increase your brand real estate if...