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  1. Conquering Content Marketing, Step 3: Facing the 'Fans'

    When Lisa stepped in for Don a few weeks ago, she suspended all marketing activity, but the company's bashing continued across social media. When the actual content is created there will need to be an element of technical optimization by way of...

  2. The Role of #Hashtags in Social Media and Search

    When you optimize conversations, content, and updates with hashtags, they become more visible to others on social media platforms and search engines. Because Topsy allows you to search and track billions of conversations published on Twitter and...

  3. SOPA Explained: Why It’s Bad for the Web & How to #StopSOPA

    Big media companies may seek to cut off funding sources for their foreign competitors, even if copyright isn’t being infringed. Complete immunity for search engines, webhosts and others who self-censor, an obvious damper on innovation and freedom...

  4. Bing Social Recommends Twitterers; Paid Search Roundup; Google Transparency Report & More Search News

    Though it obviously isn't perfect, as it returns @funnyhumour for some reason as a popular source for search engines. Solve Media aims to address a common consumer headache while providing a new revenue source for publishers.

  5. Google Social 'Layers', Google Fires Teen Stalker, Facebook/Microsoft Search Deal Rumor & More Search News

    A sampling of search results from religious search engines, including I'mHalal (Islam), SeekFind (Christian), and Jewogle (Jewish). Discussion -- with the Interactive Advertising Bureau's leader Randall Rothenberg and industry experts in search...