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  1. Google Penguin 2013: How to Evolve Link Building into Real SEO

    Long Live Online Marketing They fail to see that SEO in 2013 is now integral to online marketing and no longer a standalone activity. But SEO remains one of the best online marketing channels. Real SEO is the path forward for those who wish to make...

  2. Smartphone vs. Tablet Commerce: 3 Essential Behaviors You May Be Overlooking

    A soon to be released Mobile Path to Purchase Retail report by xAd, Telmetrics, and Nielsen, found that 26 percent of research and decision activity conducted in tablet will drive sales online via PC, while that number for smartphone is just 9...

  3. Google News Snippets, YouTube Embedded Videos Face Legal Challenges in Germany

    Webmasters will need to be much more careful about quoting content from online German publications after a new online copyright law comes into effect in Germany on August 1. The law, which targets search engines that provide snippets, originally...

  4. OK Google: 'The End of Search as We Know It'

    Now the question to marketers and site owners is: • How do we continue to remain relevant online to our audience? Show me things to do in Santa Cruz," she told the search engine. We're one step closer to conversational search becoming the norm with...

  5. Is Google Sucking the Life Out of Your Identity? Are They Alone?

    Put that together with the network of acquaintances and inter-entity relationships connected to you, and you'll realize how imaginary your sense of online privacy is. If you recognize how much online information exists on you, although meaningless...

  6. BloomReach Adds 4 New Metrics to Measure Page Quality

    BloomReach cites that seven out of every 10 queries online are long tail. For example, if your site has inventory of black A-line dresses but no specific page for it, and data shows there is a demand online for the query: “black A-line dresses...