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  1. 49% of U.K. Consumers Use Organic Search to Find Online Retailers [Study]

    Forty-nine percent of consumers in the U.K.leverage organic search as the main point of entry to e-commerce shopping sites, but only 35 percent of online retailers in the U.K.believe consumers find their website through the organic channel.

  2. 6 Crucial Link Building Strategies to Drive Quality Traffic

    If you write a guest post about "Challenges facing single brand retailers online" on a leading e-commerce blog like Smarter Commerce, a reference back to your website using anchor texts like, "great eyewear," or, "cheap glasses," would stick out...

  3. Why Retailers Should Start Their Pay-Per-Click Christmas Campaigns Now

    Retailers should review keywords to target the ones that were successful in previous years. While many retailers may think Christmas advertising campaigns should end just before the holiday period, this isn't necessarily the case.

  4. Google AdWords Conversion Values Add Multiple Currency Support

    When retailers have their costs and sales in one currency, they can calculate a more meaningful return on investment," Google says. That's according to a post on Google+, which also says that once users add currency information to their conversion...

  5. Back to School 2014 Trends: How Search Marketers Can Get Ready Now [Study]

    Good news for online retailers: K-12 and college shoppers spent more online for back-to-school shopping than they did offline, according to the report. With much of the U.S.going back to school in late August or early September, that puts retailers...

  6. Top Online Retailers Favor Facebook for Traffic and Sales [Study]

    All in all, the retailers surveyed for the Social Commerce IQ report stated Facebook had the most potential to drive sales over any other social network examined. Retailers think Facebook will drive sales, but these sales will not occur on Facebook...