SEO News

Online Retail Store

RSS
  1. 24-Hour Breakdown of Searches on Black Friday and Cyber Monday

    If the U.S.holiday retail economy was a country by itself, its GDP would rank number 22 in the world. It’s clear this is a significant time for people searching and retail advertisers. Retail advertisers already know how vital the holiday season is.

  2. Marketers Failing Badly on Mobile-Specific Landing Pages, PPC Ad Copy [Report]

    Until retailers can instill more confidence in the mobile purchase process, consumers may be content with doing more retail searching than buying on the mobile web. More than half of consumers (56 percent of smartphone owners and 49 percent tablet...

  3. Many Web-Only Retailers Fail to Offer Optimized Mobile Experiences [Study]

    The Search Agency today released a new mobile scorecard report, which looked at the Top 100 Web-only retail sites to see how well they fared against key elements in a mobile user's experience. An app store prompt is featured prominently at the top...

  4. U.S. Holiday Trends & Forecast: Top Shopping Days, Hot Searches, Mobile Shoppers

    With the holiday retail season officially kicking off in about a week, online data shows piqued interest in starting the shopping season as soon as possible. In fact, the National Retail Federation forecast sales in November and December to...

  5. Adobe Adds Cloud-Based Mobile Services

    Geo-Location Targeting: Marketers can target mobile app users based on their GPS location and proximity to a point-of-interest such as a retail store, sporting event, or concert venue to offer more personalized user experiences and deliver more...

  6. Black Friday Readiness With Search in Mind: Is Your Business Ready?

    The climbing popularity of consumer showrooming – checking prices and product information while shopping in stores, not to be mistaken with retail showrooming – the showcasing of products with the intent to drive online purchase, has been said to...

  7. Google Showcases Back-to-School Shopping Trends and Ecommerce Opportunity

    This data, along with Google’s research and a recent study by the National Retail Federation (NRF) that showed 72 percent of parents shop for their children within 1 week to 1 month before school starts, shows the need for perfect timing in...

  8. Retail Paid Search Competition Heats Up with New Entrants

    Retailers spent more than $2.3 billion on paid search advertising with Google AdWords and the Yahoo Bing Network in 2012, according to AdGooroo data (disclosure: I work there) making retail the most robust category for paid search in terms of ad...

  9. Ecommerce Title Tags: Top 5 Ways to Increase Clicks

    Shop Designer Jeans here, and you might save 70 percent off full retail. This result reassures the searcher that by shopping Overstock, he/she could, in fact, complete a purchase online, rather than only browsing the catalog before making a trip to...