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Online Publishers Association

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  1. Google Panda Update Shifts Estimated $1 Billion in Revenue to Large Publishers

    The Online Publishers Association, boasting members such as ESPN, CNN, The Wall Street Journal, and The New York Times, estimates that Google's latest algorithm change has shifted $1 billion in annual revenue to larger web properties, according to...

  2. Med Students to Provide Answers on Health Search Engine

    The feature is a results of a partnership with the American Medical Student Association. ValueClick Adds Three Publishers to Health Online Ad Network Between 75% and 80% of U.S.internet users have searched online for health information, according...

  3. SearchDay | Small Business Site Architecture

    Google Reaches Agreement with Authors, Publishers for Book Search Posted by Nathania Johnson Oct 28, 2008 Google has reached an agreement with the Authors Guild and the Association of American Publishers (AAP), which represented a broad class of...

  4. SearchDay: What Are You Converting?

    Local Online Advertising Does Best on Local Media Sites Posted by Nathania Johnson Aug 20, 2008 When it comes to local advertising, the best conversions come from local media sites, such as newspaper and tv station sites, according to a new report...

  5. Local Online Advertising Does Best on Local Media Sites

    When it comes to local advertising, the best conversions come from local media sites, such as newspaper and tv station sites, according to a new report from the Online Publishers Association (OPA). Portal: 37% local online content consumers were...

  6. The Video Search Revolution will be Contextualized

    At a luncheon hosted by the Triangle Interactive Marketing Association last week, Digitalsmiths CEO Ben Weinberger gave an impressive demo of his company's video search technology. Digitalsmiths currently works solely with publishers and ad networks.

  7. Highlights from the SEW Blog: March 17-21, 2008

    The association also revealed a change in the amount of time board members serve. Concerns of publishers wary of giving away their content to Google for free have always been met with the response that Google is simply making it easier for people...

  8. Stop Press: Google News Edges Past Yahoo News in UK

    Then, on August 31, 2007, Google News launched a new feature to help users "quickly and easily find original stories from news publishers – including stories from some of the top news agencies in the world, such as the Associated Press, Agence...