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  1. Cross-Device Measurement: Believe the Hype

    Marketers want the flexibility to use multiple marketing channels - from search to social to advertising publishers - to reach the right audience at the desired point in the purchased funnel. More than 40 percent of online adults sometimes start an...

  2. 6 Crucial Link Building Strategies to Drive Quality Traffic

    Syndicating your own content to well-read blogs and publishers like Yahoo is a great way of building links back to your site. For instance, say you own an online fashion eyewear store. The approach they take to building their online reputations is...

  3. 4 Amazing Things You Simply Must Know About Sensational Headlines

    Their tongue-in-cheek self-description is a humorous shot at the sensational content that many publishers crank out in the hopes of becoming the next viral sensation on line. ClickHole is the latest and greatest online social experience filled with...

  4. Kiss Your Ads Goodbye: How Net Neutrality May Impact Content & Advertising

    Translation: Rather than the "level playing field" that currently exists, ISPs like Cox, Comcast (soon to include Time Warner), AT an advantage many content publishers, video producers and commerce platforms may not be able to afford.

  5. Link Building With a Healthy Dose of Marketing: 8 Ways to Solve Problems for Free

    It was a forum for guest bloggers seeking publishers and vice versa. An intelligent way to leverage this for links, social shares, and online visibility is to turn this into an opinion roundup post. Prior to 2009, not only did Smarty participate in...

  6. How Video Site NDN is Driving 500 Million+ Video Views Per Month

    SEW: NDN was founded in 2007 "to provide free solutions for online publishers and content creators. At the same time, publishers were struggling with their online video businesses. But as we learned more about the deficiencies of the existing...