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  1. There's a Good Chance Google Is Rejecting Some of Your Products Right Now

    Online retailers should audit and optimize product titles regularly, regardless of Google Shopping feed specifications. Data requirements that affect your products’ presence on Google search, potentially impacting whether your products appear on...

  2. How Top Restaurants Serve Up and Stack Up in Mobile SEO

    The Search Agency (TSA) has conducted yet another analysis of how top companies are creating their mobile experiences online, and this time, it sank its teeth into the restaurant and catering sector. The "mobile experience scorecard" consists of a...

  3. Centralizing Location Data: 3 Steps to Local SEO Success

    If we have trouble prioritizing this critical marketing activity, how can businesses that aren't focused on local online data be expected to do it? Unfortunately, as it does for so many businesses, updating our online location information was...

  4. How to Implement an Engaging Content Marketing Plan for the Finance Industry

    In branding yourself as a resource, you're also branding yourself as their go-to source online, and thus the go-to place when it comes to choosing a financial institute in real life. My favorite example of this is how American Express targets...

  5. Google Madness: The Elite Eight of Google+ Local Tips

    Listings accuracy is the most important factor for online searches – if a business’ address or phone number isn’t correct, it’s missing out on potential customers. In the short history of Google+, Google has made a number of changes to its business...