Online News Rooms Grow Up, Go Social, Get Optimized Lisa Buyer says that while most brands report having an online newsroom as part of the company website, only 14 percent of press releases were optimized for search and recent surveys indicate...
The Company Online Newsroom The online newsroom can play a big role in a website’s content strategy. Unlike the past, press releases, press kits, images, social networks, fact sheets should all be headquartered on your website within a social...
Laying out on the roof deck on a warm summer night with my iPad in hand streaming HBO’s The Newsroom. MP: Apple TV, Roku, Boxee TV, Google TV, Samsung Smart TVs, etc.stream online video (that was once relegated to our computer screens) onto the...
With all the Google algorithm buzz (kill) about the need for fresh and frequent quality content, the answer could start with a press release and be buried in your company’s online newsroom. While most brands report having an online newsroom as part...
TEKGROUP provides online newsroom software and surveys play a major part in their marketing. They conduct three in-depth surveys a year, and their Online Newsroom Survey is now in its eighth year. We also utilize parts of the research for our...
Upgraded versions are available at different levels that include enhancements such as analytics, Facebook Newsroom apps and hosted newsroom. Yes, your press release is getting online visibility in search and pulling rank, but is anyone really...
Provide access to news releases within their online newsroom. The final results of a national survey conducted by TEKGROUP International report the importance of creating and frequently maintaining an online newsroom as a centralized headquarters...
That’s why optimizing your company’s online newsroom is a smart move for the holidays. About half (48.4 percent) of corporate communicators report having an online newsroom, and almost 13 percent more indicate an intention to develop one in the...
To their credit the newsroom shelved the idea. Surprisingly, the top 40 articles came from just six online news sources, largely led by Yahoo! and CNN. The most shared article of the year wasn’t really an article at all, but a series of sliding...
An organized and optimized online newsroom is feeding Google that content freshness and frequency the search engine is now rewarding. A company’s online newsroom can be an excellent source that delivers fresh news content to Google – and this...
Public Relations and the Social Newsroom at SES London 2011 - adCenter Blog Video Marketing Tips From SES London - TopRank Online Marketing Blog Here's a roundup of today's live blogging and coverage of SES London 2011 Day 3.
More than 77 percent of journalists think it's important to be able to access a company's social media networks from its online newsroom.percent of reporters say they use a corporate blog when researching a story.percent of journalists visit a...
Editorial SEO Tactics for the Newsroom - Adam Sherk SEO Traffic is the CLEANEST and MOST VALUABLE Traffic Online - SEO Book.com Search marketing opportunities abound for food manufacturers and retailers to acquire customers online.
Blogs.vocalo.org: 119 words and phrases banned in WGN-AM radio newsroom (blogs.journalism.co.uk) Now, any SEO who has worked with media companies knows how problematic it is to give online journalists and bloggers a list of keywords that they...
So, Odden will help PR people find out how to choose the best key words, optimize their newsroom and press releases, build better links, and sell SEO to decision makers. Nine out of 10 journalists, reporters and editors use search engines to do...
Before joining the Monitor in July 2008, Yemma oversaw editorial operations of the Boston Globe's Boston.com website and led the efforts to transform the newsroom from print to multi-media. This prompts me to ask, "Should search engine marketers...
Even in my home town, The Boston Globe is cutting 50 jobs in its newsroom, fifth newsroom staff reduction since 2001. At its peak in 2000, the Globe newsroom had 552 full-time jobs. When the latest cuts are complete, there will be about 300 full...
PRWeb NewsRoom Launch Preview with Jiyan Wei My second blog post was entitled, “Online PR Industry in UK Can Learn Lessons from SEO Industry. It reported on a new Online PR Industry Benchmarking Report by E-consultancy that found about half of...
The Charlotte Observer is shrinking its staff by 11 percent, or 123 jobs, including 22 job cuts in the newsroom. The paper also announced efforts to more closely align the Observer's newsroom with the News & Observer of Raleigh, also a McClatchy...
He showed a map that plots all of the geo-tagged homicides in L.A.as one example of what can be done when you empower young editorial manpower with free reign to get creative with newsroom content. SEO rarely comes up in the same breath as...
