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  1. Google Shopping: Why PLAs Aren't So Bad for Merchants

    Why would Google encourage merchants to limit their ad groups? Some may even say merchants are getting Scroogled with the new Google Shopping setup. While using Seuss inspired words is extremely fun, and there are definitely some disadvantages to...

  2. Wajam Social Search Now Includes Shopping.com Product Recommendations

    Instead of relying on third party reviews from users you don’t know, now you’ll be able to instantly get reviews from your friends on shopping websites like Amazon and eBay, and on top of that Wajam’s integration with Shopping.com gives you the...

  3. High Shipping Costs Top List of Reasons for Shopping Cart Abandonment

    That's a number merchants should be concerned about. Merchants who don't welcome back abandoners with open arms are leaving hundreds of dollars per shopper on the table," added Davis. Merchants need to remember the items that customers abandon and...

  4. Microsoft Launches Live Search Cashback and Live Search Farecast

    Live Search cashback features more than 700 merchants offering more than 10 million products. The primary choice for advertisers to reach these search customers is the cost-per-click (CPC) model, where merchants pay a fee each time a searcher...

  5. NearbyNow Brings New 'Inventory' To Local Search

    It's much more efficient for consumers and the conversion rates for merchants are going to be very, very high. Those Internet-influenced local transactions, worth more than $350 billion annually and climbing, typically start online in the form of...