SEO News

Online Marketplace

RSS
  1. Login With Amazon: What is it and Why Should Online Business Owners Care?

    But Amazon would be smart to hold on to that customer data and make retailers dependent, similar to the marketplace scenario. As an ecommerce driven company, this is an interesting and intelligent move for Amazon, one which raises notable questions...

  2. Retail Paid Search Competition Heats Up with New Entrants

    Interestingly, one of the changes in the number one position can be seen as a reflection of the marketplace drama that played out in business headlines over the past year. The Disney Store was overtaken for the number one paid search impressions...

  3. 6 Reasons the Website (vs. Social Media) Should Be the Ultimate Destination for the Brand

    Unlike historic marketplaces like Rome and Main Street, where customers have historically traveled to a static marketplace, today's customer is more transient than ever, forcing brands to meet customers wherever they are.

  4. Google Active View Format Gets Accreditation

    That's how little viewability is being accounted for in the current marketplace," Luttrell said. They're willing to spend more money online, and that grows the pie for everybody. Google’s Active View viewability measurement solution has been given...

  5. Google Shopping: Product Listing Ad & Feed Optimization Tips & Best Practices [Videos]

    You can turn Google PLAs into a program similar to Amazon, or a marketplace, where there's a locked in margin for your products. Google Shopping's move to a paid shopping channel has generated a large amount of confusion and questions in the...

  6. Psst, Microsoft! Bashing Competitors Isn’t a Marketing Strategy

    Whatever your "thing" is, understand it, bleed it and use it to differentiate your brand in the marketplace. People watch how you behave online and how you treat the people around you. However, its recent campaign may just be the worst yet.

  7. Google Submits Response to EC Antitrust Regulators

    The Initiative for a Competitive Online Marketplace (ICOMP), which is backed by the likes of Microsoft, welcomed Google's response but said the most important thing was for the EC to act to curb any excesses in market dominance.

  8. FTC: Mobile App Developers Still Failing to Protect Kids

    It informs apps developers that the FTC is launching non-public investigations into whether some "entities in the mobile app marketplace" are violating the Children's Online Privacy Protection Act. The Federal Trade Commission (FTC) has issued a...

  9. For the 18th Time, Social Media Marketing Doesn’t Suck: How Twitter Drives Online Sales

    Provided marketplace insight Exactly 0 percent of Black Friday online retail sales came from Twitter referrals. Guess What Percent of Black Friday Online Sales Came From Twitter Referrals? Consumers are more connected than ever; they’re reading...

  10. AOL Puts Entire Original Video Library on 22 Monetized YouTube Channels

    In his post, Harnevo said, “As many of you know, video has been a key part of our overall strategy over the last few years, and since launching The AOL On Network in April of this year, we’ve seen tremendous traction in the marketplace.