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  1. Nuances of Spanish Language Search Marketing

    Overall, 10 major Spanish dialects are spoken in the world. Argentina Web users are more likely to view online video content. Also to be noted is that Spaniards shop less frequently online and are more likely to use at social networks to research a...

  2. Reflecting on a Successful ClickZ Live New York & A Fond Farewell to Mike Grehan

    Perhaps best known as the sister of Facebook founder Mark, Zuckerberg spoke about her experiences in the world of technology, her journey through entrepreneurship, and the new media trends that are affecting the lives of consumers today, including...

  3. What is SEM? Depends on Who You Ask

    I used to only think of organic, because I live in an editorial-based public relations world. To me, SEM covers the whole gamut of marketing via search engines, both organic and paid", said Mark Traphagen, senior director of online marketing at...

  4. Digital Data Trends – Search, Social, & Content Fusion

    More than 80 percent of the world's data is unstructured and marketers need to break this down into structured formats that they can measure. In terms of content and social media trends, some staggering statistics where shared: billion were spent...