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  1. The Evolution of Audience Targeting: 3 Opportunities for Marketers

    In essence, marketers can now connect their offline and online worlds to target customers more holistically. This is unlocking a whole extra layer of targeting data for marketers to connect with valuable audiences offline while simultaneously using...

  2. Influence the Influencers: The Magic of Co-Created Social Content

    You can use content in connection with influencers to reach and connect to an impassioned audience. The more influencers you connect with, the more influence you gain yourself. Connect with a new audience of buyers.

  3. How Personalizing Websites With Dynamic Content Increases Engagement

    Using personalized content allows you the opportunity to connect with your potential customers on a more personal and in-depth level. You can increase online conversions with real-time recommendations based on rich web behavioral data.

  4. Video Helps Persuade 73% of People to Buy a Product or Service [Survey]

    According to the study, video helps businesses connect with their customers and leaves consumers with a positive impression of their brand: percent of respondents agree that watching video content produced by businesses leaves them with a positive...