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  1. 30% of Ecommerce Site Traffic Came from Mobile in 2013 [Study]

    Online retailers continue to use traditional advertising (online and offline) to drive traffic to their sites, but recent updates in the search engine landscape make it clear that having sites that are well optimized and regularly updated with...

  2. Rap Genius No SEO Genius: Lyric Site Fails to Recover Traffic After Google Penalty

    We'd love for Google to take a closer look at the whole lyrics search landscape and see whether it can make changes that would improve lyric search results. If you've ever searched for song lyrics online, you have probably noticed a wide range of...

  3. How to Dominate the Entire First Page of Google

    Owning brand conversation in the digital landscape is critical to converting customers from all marketing channels. Your online reputation can impact virtually every aspect of your digital marketing program from the conversion rate on your pages to...

  4. 5 Steps to Building a Results-Driven Multi-Channel Plan for 2014

    In an ever-changing landscape, it is imperative to collect data, analyze it and adapt your plan accordingly. The website should always be the ultimate destination for online activity, including social media engagement, email campaigns, video...

  5. SES Conference & Expo Rebrands to ClickZ Live

    Over the past few years, the digital landscape has continued to widen and as a result, content marketers have come to expect more beyond just search marketing (SEO the timing couldn't be better. SEW's sister brand, SES Conference s marketing...

  6. Could Bing Ever Overtake Google in Search?

    If Bing were to lead the search engine market share over Google, the search landscape would be entirely different than what we see today. Bing users may be more likely to actually like their search results because the results are biased towards...

  7. New Google Playbook Outlines 5 Essentials of a Mobile Strategy

    Taking a fresh look at the mobile landscape, Google has outlined five critical questions that businesses should address when developing a mobile strategy. A mobile conversion doesn't necessarily entail filling up an online shopping cart and...