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  1. The Trouble with Tribbles: Beyond Google’s Cookiegate Browser Settings Hype

    Google doesn’t get off the hook for using an invisible web form to trick Safari. On the open web, he who owns the data rules the advertising world. This meant they had chosen to allow cookies that would track them around the web, across any...

  2. Nomenclature: The Industry Case For and Against SEO

    As online marketing continues to grow and evolve, I’m not sure I can put my finger on what it is that an SEO does. The first time I heard the term in relation to online marketing, I cringed, reflecting back to my days as a teenager working in a...

  3. Hypertext Visionary Jorge Luis Borges Celebrated with Google Logo

    Replace “book” with “web” in Borges’ story and you may as well be discussing a gigantic story (in the online world that mirrors ours) that can be read multiple ways in non-linear fashion, with an endless series of consequences (or destinations).

  4. The Power of Sharing: Link Building in Online Forums

    He didn't try to horde the information by keeping it on his own Web site or making it some sort of official white paper. His profile has all sorts of information in it, including a direct link to his company Web site.

  5. Q&A With Ask.com's Gary Price

    Gary Price, director of online information resources at Ask.com, is no stranger to most Search Engine Watch readers. Then a year and a half with Danny Sullivan as news editor of Search Engine Watch, also during that time or prior to that about 6...

  6. Web 2.0 Technologies and Search Visibility

    The intent is to make web pages feel more responsive by exchanging small amounts of data with the server behind the scenes, so that the entire web page does not have to be reloaded each time the user makes a change.Web 2.0 is a phrase coined by O...

  7. Study: Search Driving Offline Conversions for Local Service Businesses

    According to the Nielsen-WebVisible research: When searching for a local service online, respondents said they typically require three searches to find the information that they need.It's not clear from the data, however, whether this was in a...

  8. New Search Patent Applications: June 5, 2006 - Taking Care of Web Decay, Dead Links, and Parked Domains

    Yahoo provides an XML based bid management tool, and a way to maintain a persistent link to dynamic information between a browser and specific web pages. Zoom Information, Inc.has developed a method of collecting data about people from the web, to...