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Online Information Industry Travel

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  1. Why Effectively Measuring Lead Performance in Mobile is Essential

    The travel industry consists of three distinct subcategories - Hotels, Airline, and Car Rental. To best demonstrate this unique behavior, let's look at the secondary action (actions that occur after the initial ad click) activities from two...

  2. 'The Power of Google' Senate Hearing is Must Watch TV Today

    It has added online commerce offerings in local retail and restaurants, comparison shopping and travel, and folded them into its search engine, prompting complaints that Google is giving its businesses preferred placement in search results," the...

  3. Really Google? Penalizing Good Sites To Get Some Bad Ones

    Even the comments on Matt's travel announcement page ask for help and reasons for their sites disappearance. The cries are coming from everywhere -- industry insiders finding problems, small very niched sites whose content you would be hard to find...

  4. DOJ Antitrust Chief Recuses Herself From Google ITA discussions

    Companies working in the travel industry are claiming Google's purchase of ITA could cause problems for them - allowing Google to deal directly with the airlines when flight searches are done. Kayak.com and others, has argued that Google now...

  5. Google vs. the World: A Week of Conflicts, Disputes, and Lawsuits

    From squabbles with the travel industry, to suing the U.S.government, and various privacy disputes overseas, here's a recap of some noteworthy conflicts involving Google this week. Travel Industry FairSearch.org released "Google Buys ITA - A Travel...