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  1. OK Google: 'The End of Search as We Know It'

    Now the question to marketers and site owners is: • How do we continue to remain relevant online to our audience? Where does Google get the information to reply? Google Now is about providing you with just the right information at just the right time.

  2. What is Mobile App Attribution & Why is it Important?

    The accessibility and ease of use for tracking online marketing activities makes attribution a necessary standard for online marketers. This problem doesn't really exist in the online advertising world because there is already a solution: cookie...

  3. Is Google Sucking the Life Out of Your Identity? Are They Alone?

    If you recognize how much online information exists on you, although meaningless tidbits when viewed individually, you can see that when compiled, they can provide a fairly comprehensive profile. Presumably, they'll only share the minimum...

  4. How to Create Compelling Content Based on Learning Styles

    Verbal is clearly quite difficult online and content would generally have to be created in line with those examples above in Aural. Their solitary nature however makes them a fairly prevalent group online and often voracious consumers of content...

  5. Google, Twitter, LinkedIn Earn Top Ratings on Data Privacy

    report, the online activist group lauded a number of major companies for their efforts to help preserve user privacy and report to the public the extent of their cooperation with government groups. We are also seeing a shift that we hope will be...

  6. .EDU Link School: Tips & Tactics for Snagging Authoritative Links From Higher Ed

    Many also cite websites and online pubs that they’ve been featured in, which could spell a linking opportunity for your site as well. Links from their faculty page: Nearly every faculty member has a dedicated faculty page where they host syllabi...

  7. How to Create Effective Content to Help SEO & Sales: 3 Top Ideas

    Take a look around the web at related content that has been a hit online, and find ways to put your own spin on it. Top Tip 1: Seek a winning concept online, come up with a clever new way to tell that story, and you shall find SEO success.