Identity theft is another, broader part. In the early days of the Internet, few people had much concern about online security, in terms of their personal information. After all, there was no eBay, Amazon or online banking available to the rank and...
As search engines seek to associate known identities to known entities (such as articles, content, sites, topic authorities, learning institutes etc.an identity's digital footprint will support topic expertise and allow site owners to gain...
Some companies are indeed becoming wise to the issue of nickname domain names and taking steps to protect their online identity. One of the increasing risks for businesses is the "hijacking" of their brand name in online searches.
Online video and social media usage have been consistently rising, and consumers are hungry for video content they can share, like, and tie to their online identity as an extension of their interests and tastes," she said.
Now that Google has been named one of the first three officially credentialed identity providers (along with PayPal and Equifax), there may be a new sheriff in town – at least a new deputy. Since the function of an identity provider under the...
Google accelerates push to replace passwords by joining FIDO Alliance – The VergeGoogle joins board of directors of group aiming to get rid of passwords with identity authentication. AP Twitter Hacking Highlights Need for Increased Online Security...
G+ was build (sic) primarily as an identity service, so fundamentally, it depends on people using their real names if they're going to build future products that leverage that information. When authorship launched, it seemed to support my theory...
In other words, if you want rankings, you better verify your identity via Google+ authorship. Blogs with no identity – What the heck do weight loss, payday loans.and life insurance have in common? Within search results, information tied to verified...
It's also an opportunity to connect your online and offline voice to one identity, increasing not only your real world clout but also your Author Rank. Building identity around top content is now an integral part of a strong digital marketing...
Website Identity Crisis: Project or Asset Drilling down the long list of best practices of building a better website covered by Murtagh in her book, highlighted are some of the top tier reminders when it comes to leveraging the social media and...
In the opening keynote of SES London on Tuesday, "Future Forward - Shifts in the Digital Revolution," Dave Coplin, chief envisioning officer of advertising and online at Microsoft UK, focused on the changing web and the importance of context and...
As all this new online identity reform frames place, more and more privacy and user security issues will begin to arise. Now Schmidt has made it explicit: in the future, you can boost your rankings by using Google authorship, and as we've reported...
Remember that Google is still a trusted online identity provider. Making the connection between offline conversions and online traffic data has always been a difficult issue. If a visitor comes to your site, but then completes a transaction in...
The NSTIC (National Strategies for Trusted Identities in Cyberspace) the online Identity verification program, no longer a theory or a possible probability, the NSTIC is here readied and in go mode. It is a program that is federally overseen, but...
I have experienced the pain of having the police confirm the identity of a loved one gone too soon. American Apparel is just one of several companies that committed online marketing faux pas in times of crisis.
Well considering how interlinked our online services are, and how the email account is often at the heart of our web of existence it's like handing over the keys to your online identity. F-Secure security researcher Sean Sullivan added that if...
Curating helps the curator create an identity, get connected to the community, reach out to an audience, gain trust, and establish online authority. It wouldn't be surprising if Google comes up with a curatorship markup to give content curators an...
The second change is "Identity Access" which allows marketers to query a users complete activity profile on your site and also look at their social information shared on other networks. The change heralds three important new features for content...
Today’s lack of online business identity consistency via a universal repository is making it difficult for local search players to reap the rewards of big data. The main challenge is the lack of a common, consistent, and pervasive online business...
They are driven by their desires to maintain a professional identity, make useful contacts, search for new opportunities, stay in touch, or keep up to the date to benefit their career. The second phase of their research consisted of over 6,000 15...
