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  1. How to Implement an Engaging Content Marketing Plan for the Finance Industry

    But if you have the time and the resources for it, jump into LinkedIn communities or run a Google+ community on finance topics. Joe Pulizzi of the Content Marketing Institute cited the financial industry as being even more regulated than the health...

  2. Two Health Sites Merge to Challenge WebMD

    Searching for Healthcare: How Online Communities are Changing the Face of Medicine Two health sites have merged in what many are saying will be a challenge to health search giant WebMD. The Revolution Health Network and Waterfront Media are joining...

  3. Link Marketing -- Solve a Customer Problem

    Here are two simple searches to find those online communities: "gluten free" newsletter and "gluten free" forum. A narrow topic will make it easier to gain the attention of certain online communities for links and traffic.

  4. Why Links are Like Shoes

    Participate in your niche communities, communicate with your network of like-minded individuals, and practice smart SEO. Cloaked and hidden links are like those huge patent leather platform boots that are ugly, impractical, and hazardous to your...