Vertical & Specialty Search Q1 2008 Click Fraud Down from Last Quarter, Up from Last YearClick Forensics has released data showing a decline in click fraud rates in the first quarter of 2008. Google Sued for Ad Fraud; Another Class Action Settlement?
Vertical & Specialty Search Lycos Partners with Click Forensics to Improve PPC QualityOne month after Yahoo announced its partnership with Click Forensics, Lycos is announcing a similar agreement with the click fraud firm.
Vertical & Specialty Search Ask and LookSmart Send Out Click Fraud Settlement LettersLetters were sent out yesterday for a class action suit that both companies are trying to put behind them. InfoSpace Seeks Search Engine Market ShareNow that...
Vertical & Specialty Search Anchor Intelligence To Audit Click Fraud, TechCrunch Online Information Show this Week in LondonWhile many search marketers in the U.S.are headed to Chicago or Las Vegas this week, our UK readers should not feel left out.
Vertical & Specialty Search Buzz Continues Re: Brand Perception, Click Fraud, Local Search, Search Insider Thankfully, most online copyright infringement issues can be handled with some simple legal procedures.
Vertical & Specialty Search Forbes Looks at Click Fraud – and Doesn't Sensationalize It! Most of the time, when a mainstream media publication writes a story about click fraud, it's filled with sensational attempts to instill FUD.
Vertical & Specialty Search Google, Yahoo Launch Click Fraud Resource CentersGoogle and Yahoo each launched new resource centers to educate advertisers about the dangers of click fraud and the efforts being made to prevent it.
Vertical & Specialty Search Click Quality Council Holds First Steering Committee MeetingWith over 20 people in attendance to this webinar meeting, representatives from Google and the IAB spoke with the committee about elements of click fraud.
Vertical & Specialty Search ============================= Vertical & Specialty Search Report: Click Fraud Up to 15.8% Last QuarterAccording to the latest Click Fraud Index report from Click Forensics, the overall industry average pay-per-click...
Vertical & Specialty Search Report: Click Fraud Up to 15.8% Last QuarterAccording to the latest Click Fraud Index report from Click Forensics, the overall industry average pay-per-click fraud rate rose to 15.8 percent for the second quarter of 2007.
Vertical & Specialty Search ============================= Vertical & Specialty Search Yahoo Distributing Click Fraud Settlement FundsFiguring better to control the building outcry about click fraud, the companies got to set a ceiling and disperse a...
Vertical & Specialty Search Yahoo Distributing Click Fraud Settlement FundsFiguring better to control the building outcry about click fraud, the companies got to set a ceiling and disperse a small portion of the actual amounts customers lost...
Vertical & Specialty Search ============================= Vertical & Specialty Search Google, Yahoo Speaking More Freely on Click Fraud - With many legal restrictions behind them, the search engines are enjoying their newfound freedom to share...
Vertical & Specialty Search Fair Isaac Click Fraud Report Spreads False AlarmMedia reports saying Fair Isaac Corp. FIC) reported industry-wide click fraud at 10 to 15 percent are not accurate. Fair Isaac Pegs Billed Click Fraud at 10-15% – IN VERY...
Vertical & Specialty Search Click Quality Council Outlines 8 Principles of Click QualityThe Click Quality Council, an anti-click fraud group created by PPC auditing firm Click Forensics, has issued a set of eight principles it feels are necessary...
Vertical & Specialty Search Vertical & Specialty Search ============================= Google, Yahoo Speaking More Freely on Click Fraud- With many legal restrictions behind them, the search engines are enjoying their newfound freedom to share...
Vertical & Specialty Search Clicktracks Releases Click Fraud Detection for Smaller BusinessesClicktracks Web analytics will launch a new product for SMBs which will include click fraud detection Google Wins in CourtGoogle won a court victory not on...
Vertical & Specialty Search Judge Approves Yahoo Click Fraud SettlementA judge has approved the proposed settlement reached nine months ago in a class action case brought against Yahoo by Checkmate Strategic Group in June 2005.
Vertical & Specialty Search Dennis Mortensen in Podcast: Click Fraud is between 2% and 4%Going on data from more than 4,000 clients, the COO of Index Tools pegs the level of click fraud to be in the 2% to 4% range.
Vertical & Specialty Search Vertical & Specialty Search ============================= John Marshall and Eric Enge Talk About Click Fraud Search Share Slipping, But Still Strong - A new Digital Outlook Report from Avenue A | Razorfish found that...
