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  1. Conquering Content Marketing, Step 2: The Content (and Plot) Develops

    Go where they are: Facebook, Twitter, LinkedIn, Google+, Pinterest, Vine, Instagram, forums, etc. Help them without expecting anything in return: Look for consumers who are having trouble online. Earlier that day, Don asked Lisa to develop a...

  2. Link Building With a Healthy Dose of Marketing: 8 Ways to Solve Problems for Free

    Prior to 2009, not only did Smarty participate in online forums, she ran one. Watch Industry Forums It's the internet age; there are forums for everything. Forums are the clubs of the World Wide Web; a collection of individuals who all share a...

  3. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    We ruined it the same way we ruined meta keywords, and directories, and press releases, and blogrolls, and widgets, and infographics, and link exchanges, and article submissions, and forums, and comments, and wikipedia, and (on second thought I...

  4. Why You Must Optimize and Create Content for More Than Just Conversion-Centric Queries

    The search results were a mix of "educational" destinations – woodworking forums, a YouTube video, Dummies.com, and About.com. Another way of looking at this is that a significant percentage of branded searches that show up in your analytics may in...

  5. Halloween Inspired SEO Tricks to Keep Spiders at Bay

    When you get a chance to do so, go ahead and “splog” other’s guest books and forums. Over the years, I’ve made a habit of prodigiously extolling search engine best practices per contra to taking shortcuts designed to trick search engines into...

  6. Gaining Publicity With Social Talk Shows: Google+ Hangouts and Twitter Chats

    Reach more people by scheduling and submitting your Google+ Hangout in directories, forums and outlets like this one. From an online marketing perspective, publicity is one component of promotion and from a public relations perspective gaining...

  7. Promote Yourself: 5 Rules for Career Success From Dan Schawbel

    And not just that, they may search for you on social networks and forums too to gain insight as to who you are. Positioned as a guide for millennials, "Promote Yourself", released on September 3, has some interesting points that resonate with me as...

  8. Higher Education Searches Rise on Google, Reveal Marketing Opportunity [Study]

    Howard said educational institutes without a physical location should think about how to stress any community-related activities that surround its educational offering, whether it's forums, student organizations, or something else.