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  1. Court Rules Yelp May Demand Money for Adding and Removing Reviews

    Your business is located automatically using public records available online. Minc goes on to say, "It's no small secret that many sites use this power to profit and demand payment in exchange for removing or editing unwanted material.

  2. Video Helps Persuade 73% of People to Buy a Product or Service [Survey]

    SEW: What's the biggest surprise that you saw in the Animoto Online and Mobile Video Study? The new Animoto Online and Mobile Video Study surveyed 1,000 U.S.consumers and revealed that nearly three-quarters (73 percent) of respondents are more...

  3. 4 Critical Elements of a Successful Content Marketing Team

    Online marketing and SEO: Another critical expertise for a content marketing team is someone with the expertise to get the content you're creating in front of potential customers. Online marketing and SEO knowledge helps with everything from...

  4. Organic Search Noticeably Absent From Google Analytics 2013 Summit

    Budgets and Bids: Helping users decide where to invest resources, allocating between search and display, YouTube, and various other online opportunities. Google is launching Google Analytics online training for users.

  5. Video, Journalists & PR: 3 Keys to Local Small Business Marketing #Pubcon

    At Pubcon, which is taking place in New Orleans this week, presenters are providing a treasure trove of information about online marketing for local, small businesses. With little more than a smartphone and some video editing software, a small...

  6. Social Media ROI: 14 Formulas to Measure Social Media Benefits

    Software / Online Tools Social Influencer Online Mentions 6. Online Social Mentions 2. GOAL: Grow Awareness, Reduce Ad Costs event-related online brand mentions (e.g.announcement, product release, etc.