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  1. The Content Marketing Elephant & the Enterprise

    Most creative teams despise being hemmed in by what they interpret to be design limitations for making content search engine friendly. If we are to get four different online marketing disciplines to agree with brand guidelines and regulatory...

  2. FTC Tightens Online Disclosure Requirements

    Preferably, design advertisements so that “scrolling” is not necessary in order to find a disclosure. The Federal Trade Commission (FTC) released its new .COM Disclosures standard on March 12, tightening considerably the requirements for disclosure...

  3. Beware of Red Flags When Searching for SEO or Web Dev Services

    The cost for the new and dazzling shiny toy in your mind is realistically $50,000 and that is an acceptable number for you considering the cost of reputable web design and development the readiness and motivation displayed on your behalf is...

  4. Google Catalogs Annotations: How to Enrich the Consumer Experience & Track Results

    Create a catalog design that gives consumers the best experience on the Google Catalog platform and then annotate that catalog in a way that best suites the design. If publishers are going to take the effort to design a stylish, digital friendly...