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  1. Nuances of Spanish Language Search Marketing

    In the community of Murcia, in southeast Spain, the form Murcian is spoken. Argentina Web users are more likely to view online video content. Also to be noted is that Spaniards shop less frequently online and are more likely to use at social...

  2. Reflecting on a Successful ClickZ Live New York & A Fond Farewell to Mike Grehan

    Grehan oversaw the evolution of the content at SES to serve the broader digital marketing community. Andy Beal, author of the book Repped, was another featured keynote speaker, inspiring attendees to really think about their online activities in...

  3. What is SEM? Depends on Who You Ask

    CIO.com recognizes SEM as a combination of paid advertising, search engine optimized design, marketing copy, involvement with the online community, and keywords. In a "Learn with Google" online vocabulary reference Google defines SEM as:

  4. Influence the Influencers: The Magic of Co-Created Social Content

    Well, maybe, if you know how to get the right kinds of attention from other influencers in your community. This was the topic of a ClickZ Live New York session last week featuring Lee Odden, CEO of TopRank Online Marketing.