A leap in PPC spending in the political vertical was clearly visible all the way back in August 2011 as multiple Republicans had recently declared their candidacies and a series of regional debates kicked off mid-month in Iowa with eight GOP...
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Earlier this year, a Des Moines Register Iowa Poll showed that 80 percent of likely caucus-goers between 18 and 34 years old have or are likely to search online for information candidates' stands on the issues.
According to a Des Moines Register Iowa Poll published back in May, 56 percent of the people in Iowa who are likely to participate in the state's presidential caucuses in January “search the Internet for candidates' stands on issues.
