SEO News

Online Audience Video Viewing

  1. Gamification in Marketing: Lessons from the Khan Academy Website

    Through our experience with their site, I learned valuable gamification tips marketers can use to better connect and answer their website audience’s needs. Basically, Khan Academy’s math program is a video game, where the content happens to be...

  2. Top Video Trends & Opportunities: Mobile, Social, Ads & TV Everywhere [Report]

    Publishers can capitalize on this target audience with high CPMs and incremental impressions. The growing mobile audience provides incremental engagement and revenue opportunities for advertising. Unlike traditional online video, most authenticated...

  3. Landing Page Optimization: How to Identify Testing Opportunities

    Learn Your Audience, Improve Your Results Think about the audience coming to your landing pages and how that matches with what you’re trying to offer them (i.e.what’s your value proposition). This is true for all types of websites, whether you want...

  4. Google Catalogs Annotations: How to Enrich the Consumer Experience & Track Results

    They are rich media repositories that you can use to extend the story that you are telling your audience through your catalog. Log into the Google Catalog dashboard and go to the edit screen for the catalog to which the video is going to be added.