Earlier this year, SpotRunner acquired localonlineadvertising provider, Weblistic. SpotRunner CEO Nick Grouf said of the funding, "These strategic investments serve as a strong validation of SpotRunner's technology-driven advertising model, as...
Still, the cable firms are behind similar efforts by Google, which has a deal with EchoStar, and the recently announced acquisition of Weblistic by SpotRunner. However, with the successes of Google and SpotRunner riding on user-driven behavior...
SpotRunner Buys Weblistic: Local Search on Video SteroidsToday SpotRunner announced its acquisition of Weblistic, a provider of localonlineadvertising, in an all-stock transition. EU Approval of Google's DoubleClick Acquisition is ImminentThe...
SpotRunner Buys Weblistic: Local Search on Video SteroidsToday SpotRunner announced its acquisition of Weblistic, a provider of localonlineadvertising, in an all-stock transition. Deadly SEO Questions for Google's Matt Cutts"Among search geeks...
Today SpotRunner announced its acquisition of Weblistic, a provider of localonlineadvertising, in an all-stock transition. The company says in its press release, “The acquisition of Weblistic will enable SpotRunner to correlate TV and online...
With this in mind, it offers a low barrier video production product, similar to the well known SpotRunner, which lets SMBs customize a short video ad using stock footage. Most localonline video is buried within the listings of Internet yellow...
Online Video Platforms – Companies like TurnHere and SpotRunner are helping local advertisers create and syndicate short videos about their business to video networks. Just like there are lots of use cases for consumers looking for local...
SpotRunner Dives Deeper into LocalYesterday, local video ad and distribution provider SpotRunner announced a deal with Lexis Nexus Martindale Hubbel. Search Still Leads Online Ad SpendingAccording to the IAB, search advertising made up 40 percent...
But the growing adoption and exposure of local video advertising thanks to, TurnHere, SpotRunner and others, should increase demand among small business advertisers for video. This is an interesting move for Comcast, in that it brings local video...
It includes services such as TurnHere, SpotRunner, and Spotzer, which have arisen to meet the local business demand for video advertising. A Kelsey Group report released last week entitled "Online Video: A New LocalAdvertising Paradigm," showed...
Other video producers such as TurnHere and Spotzer offer online video distribution, and SpotRunner will likely follow suit soon. Yesterday, local video ad and distribution provider SpotRunner announced a deal with Lexis Nexus Martindale Hubbel.
This has mostly included services from companies such as SpotRunner and TurnHere, which offer to produce and distribute video ads for small businesses at price points that are significantly lower than they've traditionally been.
The key here though, is that accessibility to online video production and distribution is falling within the grasp of small businesses thanks to companies like TurnHere and SpotRunner, which also had a big presence at the show.
Bring in companies like SpotRunner that further put video advertising withing the grasp of small business advertisers, and this starts to get interesting. The key is that the video advertising dial is moving towards local, driven by growing...
It's clear that one of the advantages of SpotRunner and others is to bring television advertising within the grasp of the majority of small businesses (for which it has traditionally been cost prohibitive).
From a tights ad at a local Danskin reseller to a Danskin triathalon announcement in a runner's magazine, people will use Search to find out more. They were prepared to bid whatever it took, no caps, no limits, and no need to justify the bid costs...
It's about a start-up company called SpotRunner that does quality local TV commercials for small businesses. It's important to understand that the feature doesn't guarantee or spot or helps get you a better chance at one.