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  1. Google Active View Format Gets Accreditation

    They're willing to spend more money online, and that grows the pie for everybody. Active View, introduced in 2012, lets advertisers reserve inventory on the Google Display Network and pay only for those that meet the Interactive Advertising Bureau...

  2. International Expansion: Break Down Barriers With Google+ Hangouts

    One of the biggest benefits when chatting with anyone online is the ability to record your demonstrations or conferences so that everyone has the ability to review. This can be difficult on the phone or through email, and online translation...

  3. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Google search manipulation starves some websites of traffic – PCWorldHarvard Business School associate professor Ben Edelman, who is a paid Microsoft consultant, puts out another anti-Google study, this time on flight search, and reports an "85...

  4. March Madness = Search and AdWords Madness?

    Twitter handles such as @MarchMadnessTV with 28,000 followers and @marchmadness with more than 128,000 followers are still advertising team/player interviews and promoting their online store after Tweeting real-time during the March Madness games.

  5. Inside the SES New York 2013 Expo Hall: Networking, Pinball & Swag

    With flagship tools like PowerListing, clients can manage and self-publish instantly thereby controlling how their business information, offers, and photos appear online. She stated that audience measurement is a tool for advertising and that...